What the meaning of value access in pharma?
In the pharmaceutical industry, “Value Access” refers to the strategic process of ensuring that a medicine or healthcare product is not only... Read More
How to Become a Pharma Product Manager in 5 Steps
A Pharma Product Manager is responsible for the strategy, planning, and promotion of pharmaceutical brands. If you’re aspiring to enter the field... Read More
Do HEOR and HTA overlap?
Yes, HEOR (Health Economics and Outcomes Research) and HTA (Health Technology Assessment) often overlap in various areas, especially since both disciplines aim... Read More
What is the meaning of me-too or follow on drugs?
Posted on22 Feb 2024
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Me-too drugs and Follow on drugs are the common terminologies which used by pharmaceutical marketer. A compound that is structurally very similar... Read More
12 Skills what Product Manager should have!
Product managers play a crucial role in driving the success of a product. They need a diverse set of skills to navigate... Read More
A case based understanding in co-development deal
Posted on21 Feb 2024
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In a Co-Development Agreement the intellectual property is typically licensed by the licensor to the alliance partner, and as well, the two... Read More
Indication splitting in biopharma licensing
While licensing in bio pharmaceutical business, if licenses are issued to different partners based on indications or disease and therapy, then this... Read More
What is Moving annual total (MAT)? How it is calculated?
The moving annual total is the total value of a variable, such as sales figures for a product, over the course of... Read More
What is the major difference between Pharma Product Management and Pharma Marketing Course?
Although pharma marketing and pharma product management look same same, however there are certain differences in the both course. Pharma Product Management... Read More
Understanding WAC, AWP and AAC: A Clear Guide for Pharma & Healthcare Professionals
In the world of pharmaceutical pricing and reimbursement, the acronyms WAC, AWP and AAC frequently appear—and yet they are often misunderstood or... Read More