InstructorRoyed Training
TypeOnline Course
Price$225 USD / 12375 INR
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pharmaceutical visual aid development


Course Type

Course Duration



Course Code: RYD-018

Course Title: Competency Development Training in Pharmaceutical Visual Aid Development.

Course Objectives: The Pharma Product Management Team (PMT) is an important part of the organisational structure of pharmaceutical companies. Internally it liaises at the interphase of new product launch, managing brand plan, brand forecasting and many more crucial activities. Externally it is the key interface between the company and the sales team. PMT professionals are involved in product launch from the beginning. They involved in preparing visual aid for the market launch and promotion of the brands.

In this online self-paced modules, participant will be understanding about the brand plan process in detail, with detailed understanding on how to prepare visual aid for pharmaceuticals.

Who should attend this course? 

  • Those who are in pharma product management department, i.e who are working in pharma PMT.
  • Professionals from pharma sales department
  • Anyone require detailed understanding of pharmaceutical visual aid preparation.
  • Fresher/Beginners, Those who want to make a career in pharma PMT.
  • Management professionals who want to have detailed understanding in pharma brand planning, or marketing plan development.

Online distance learning course. Course can be accessed online across anywhere 24×7.

7 Days / 1 Week

Any body who wants to acquire competency regarding pharmceutical marketing plan development.

Certificate will be provided at the end of the successful completion of the course

Section 1Course Introduction
Section 2
Lecture 2Indications for Drugs: Approved vs. Non-approved 
Lecture 3Visual aid Types
Lecture 4Step By Step visual aid development
Lecture 5Components of visual aid
Lecture 6Guideline for visual aid preparation
Lecture 7Practical Sample to understand visual aid contents and effective placement of the texts
Lecture 8Visual aid printing
Lecture 9Visual aid printing
Lecture 10Marketing Plan followed by Visual Aid Development
Lecture 11Visual Aid, Literature reference Sample
Lecture 12Visual aid detailing story writing
Lecture 13Usage of attention grabber in visual aid
Lecture 14Artwork Development Process in PMT Department
Lecture 15Creative Gimmick to develop brand essence
Lecture 16Packaging Display / Packshot development
Section 3Final Examination