What is Standard visiting list (SVL) in pharma sales?

SVL Stands for Standard Visit List. A medical representatives must have specific number of the doctors in there list, whom they should meet. This is standard doctor list specific to assigned territory.

A medical representatives or pharmaceutical sales executive must have specific number of the doctors / physician in there list, whom they should meet. The listed doctors should be meet by the executives effectively as per defined frequency. Some doctors should be visited twice, thrice or once.