Is HEOR and Market Access the same?
Posted on13 Oct 2023
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HEOR and market access are the two separate domain or functional area within pharma Companies. But they work with similar objective. Both... Read More
Pharmaceutical Market Vs. FMCG Market
Posted on12 Oct 2023
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The pharmaceutical market and the FMCG market are two distinct sectors within the broader consumer goods industry. They have distinct regulatory requirements,... Read More
Market Access meaning in Pharma
In pharma, market access means the the process by which product can be made available to patients and also reimbursed by healthcare... Read More
Market Access – Self Competency Checker
Market access is about getting the right treatment to the right patient at the right time, and possibly even at the right... Read More
Difference between WAC, AWP and AAC
Wholesale acquisition cost (WAC): The price the wholesaler pays the manufacturer. Generally considered the ‘list’ price. This price is under the control... Read More